
In November 2023, VST sold 295 units of tractors in the domestic market. This figure represents a 46.07% decline compared to the 547 tractors sold in November 2022.

While the company saw a drop in domestic sales, it flourished significantly in the international market. The brand experienced a +116% year-on-year (YoY) change for the export category with a total of 437 CV units being sold during the month.

Mahindra reported a growth of 16% with total CV sales reaching 28,779 units in the month compared to last year’s total of 24,789 units.

The company reported total (Domestic + Export) sales of 74,172 units (CVs + PVs) in Nov 2023. Previously total numbers were at 75,478 units in November 2022.

In the domestic market, Escorts Kubota sold 7,855 tractors in November 2023, surpassing the previous year’s sales of 7,359 tractors.

Mahindra Domestic tractor sales were 31,069 units in November 2023, compared to 29,180 units in November 2022.

The state-of-the-art Tata Prima VX Tipper truck is designed for high productivity, better safety and enhanced comfort for the drivers.

The utilization of drone technology in agriculture has the potential to significantly enhance productivity, optimize resource utilization, and streamline farming processes.

The Vikas Bharat Sankalp Yatra is a nationwide campaign designed to identify and assist those who may be unaware of their entitlements or face challenges accessing government services.

Dentsu Creative will develop brand strategy, creative campaigns and digital content for BharatBenz trucks and buses. Dentsu X will handle media planning and buying of digital and traditional media for the manufacturer.

Tractor sales experienced an 8.3% drop during Navratri.

The state-of-the-art facility makes use of eco-friendly processes to disassemble end-of-life vehicles. The scrapping facility has the capacity to safely dismantle 12,000 vehicles per year.

The Comfort Ride cab suspension, which was already popular in higher-powered New Holland tractors, was modified to meet the dimensions of vineyards.

The National Centre for Organic and Natural Farming (NCONF) will play a crucial role in coordinating and overseeing the training modules.

During the 42-day festive period (15th Oct 23 to 15th Nov 23), commercial vehicles saw an 8.11% YoY growth. The commercial vehicle sales reached a total number of 1,23,784 units.




